Custom photo books

Personal Photo Book Design

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Behind the scenes here at Gerald and Joan, we are undergoing a brand review just in time for our one-year anniversary (coming up next month). We are reviewing every aspect of our brand including our logo, services, blog, website and even the website platform. When we launched Gerald and Joan last year, our lives looked drastically different, and as we've grown and changed, we felt our brand needs to reflect those changes. One of the new service offerings for 2014 will be photo books for personal, business and nonprofit clients. To show what we can do, I wanted to share this photo book that I designed as a Christmas gift for my mother. It is 100 pages and includes many of the family stories images that I have scanned over the past few months. It was a perfect gift for her, and it was so much fun to create. I hope that Gerald and Joan will be doing many of these books for clients in 2014. They make excellent gifts for birthdays, weddings, anniversaries, the list goes on and on! :)

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Here's a peek at another photo book I created recently for my nonprofit client Habitat for Humanity of Greater Memphis.

G&J Collaboration: Habitat for Humanity Photo Book

photobook1 For the majority of my career (four years and 2 months), I worked for Habitat for Humanity of Greater Memphis. I arrived at Habitat with less than two years of work experience under my belt, but I immediately had an impact on the agency -- not because I was so great at my job, but because every voice mattered. In that work environment, my confidence grew, and I was encouraged to develop and implement branding and collateral materials, social media marketing, email marketing, website content, logo design, signage design, t-shirt design...the list goes on and on. Photographer? Check. Event designer and event planner? Check. I worked closely with the executive director, staff directors and dedicated volunteers on many of the projects, and to this day I consider them mentors and close friends. To call my Habitat experience life-changing is not an exaggeration. It was my life (and in many ways Jonathan's life as well) for so long, and it taught me so much. When I accepted a new job in April 2012, I was excited to start a new chapter in my career, but in my heart I felt as though I was leaving my home and family. As it turns out, I was.

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Life is full of twists and turns, but I've learned that the people who truly matter stay in our lives regardless of the paths we take. In August, my former Habitat supervisor commissioned Gerald and Joan to create Habitat's 30th Anniversary Photo Book. To say I was thrilled to take on this project is the understatement of the year. Few projects fit Gerald and Joan better than creating a book collection of photos, and this project allowed me to do that while working with my Habitat family. Can you say dream collaboration?

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For the project, we started by sorting through thousands of images from Habitat's physical and digital photo archives. After we had selected the photos that best told the Habitat story, we scanned and edited all of the final images and organized them by decade. Next we designed a custom layout that allowed us to have complete control over image, type and graphic placement, as well as the number of images on each spread. The custom layout also meant we could create special timeline pages and several pages with inspirational pull-out quotes. Once the pages were approved, we ordered a proof so that everyone could see and feel the finished project before we placed a bulk order. The books debuted at Habitat 30th Anniversary Gala last night, and they will be on sale via the Habitat website for the next few weeks.

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It fills my heart with pride that I was able to help the Habitat team create something that will be a permanent part of the organization's history. I feel inspired and encouraged, and I will definitely be adding photo books to Gerald and Joan's current offerings!

photobook7Thank you, Habitat...for everything. You are my extended family and dearest friends, and I look forward to working with you again soon!

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I also want to give a shout-out to Artifact Uprising, the Colorado-based company we used to print the photo books. In addition to using 100 percent recycled paper, their quality was impeccable and their customer service was amazing. I will be using them again soon. Love them!

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P.S. Custom photo books and photo book gift certificates make great Christmas gifts. Contact us below for details!

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Mother's Day Gift Ideas

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With Mother's Day fast approaching, we decided to share some thoughtful gift ideas for the special lady (or ladies) in your life: 1. Custom Photo Books: Gerald & Joan has long been creating photo books for family and friends. To us, a photo book is one of the very best gifts you can give because you are sharing special memories that will be passed down for generations. Photo books are modern photo albums and work great with iPhone photos, scanned pictures or camera images. Our pricing depends on the scope of the project, but we will do what we can to work with any budget! Contact us to learn more.

2. Dressing Table Items: Women love to feel pretty, and what makes them feel prettier than a dressing table filled with vintage perfume bottles and painted porcelain trinkets? These were handed down from Joan and are a part of our personal collection. However, we would be happy to help you find a few that would be perfect for your mom!

3. Jewelry: Women love jewelry. If you can't afford diamonds, consider a colorful vintage piece. We love brooches, beads, enamel and fun earrings. Oh, and Bakelite. Any of these pieces are perfect for summertime.

4. Party Essentials: Speaking of summer, let's get Mom ready for outdoor dining. Our favorites are vintage table cloths, painted glassware and Pyrex. If you don't want us to find a vintage piece for you, Anthropologie has new whimsical gift ideas that are equally charming.

5. Vintage-inspired photography: Need a last-minute gift idea? Dig through your archives and pop a vintage family photo in a fun frame. You can also send us a new photo, and we'll add vintage-inspired filters and a frame for you.

Need help making or locating the perfect gift for Mom? We're here if you need us!

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